5 Common Squarespace Design Mistakes (and How to Fix Them)

Introduction

Squarespace makes it easy to build a site — but easy doesn’t always mean effective. After reviewing hundreds of websites, I’ve noticed the same design errors pop up time and again.

Here are five of the most common Squarespace mistakes — and how to fix them.

1. Too many fonts and colours

Keep it simple. Use one or two fonts and a cohesive colour palette. Consistency builds trust and professionalism.

2. Confusing navigation

If visitors can’t find what they need in two clicks, they’ll leave. Limit your main menu to 5–7 items.

3. Ignoring mobile optimisation

Over 60% of web traffic is mobile. Always preview and adjust spacing, buttons, and text for smaller screens.

4. No image optimisation

Large image files slow your site down. Export for web and run them through tools like JPG Mini before uploading.

5. Weak or missing calls-to-action

Don’t assume visitors know what to do next. Use strong, clear CTAs like “Book a Consultation” or “View My Work.”

Final tip

Good design isn’t about doing more — it’s about doing what matters.

Work with a trusted Squarespace Designer UK, View my Squarespace Portfolio, Design Portfolio, or Contact Luntdesign.

FAQ

Q: Do I need a designer to set up a Squarespace site?
A: While you can build a site yourself, a professional Squarespace designer ensures your site is well-structured, SEO-optimised, and aligned with your brand.

Q: How often should I update my website or blog?
A: Even small updates every few months help keep content fresh, which encourages Google to re-crawl your site and can boost rankings.

Q: What’s the best way to improve SEO on Squarespace?
A: Focus on clear navigation, internal links between pages, optimised meta descriptions, and properly sized images.

Simon Lunt

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